Good design doesn’t cost more than bad design. Economy in design is the most appropriate and lean solution to every problem.
Without consistency, meaningless changes camouflage those that are purposeful.
Consistency guidelines enable designers to focus on the most important part of design: making each communication right for its task.
Consistency and appropriateness are the two yardsticks by which communications should be judged.
Dedicated to George Lois: typographysh…ignelli.html[+] /cc @TypographyShop
Design without culture becomes kitsch. The challenge against trendiness should be met by responsible and well-educated design professionals.
Thanks for archiving our 1970s Graphics Standards Manual for NYCTA, designed with Bob Noorda at Unimark: thestandardsmanual.com[+]
How would modernist design values apply in a culturally complex country like India? youtube.com/…=p41FZX0MOtk[+]
Our free book on Graphic Design for Non-Profit Organizations: rationalecre…om/archives/[+]
Good design stands by itself, without explanations or apologies. It represents the fulfilment of a successful process in all its beauty.
If by simplifying you’ve lost clarity, you haven’t simplified.
On the role of designers in our society: designingchi…s-in-society[+]
(Thanks to @greatergood_)
Activating the Vignelli Archive: activatingth…ive.rit.edu/[+]
Learn about its development: industrialde…lli-archive/[+]
Our update to the 1985 chart on trends and movements, bringing it into the digital era: vignellidesi…/23264791560[+]
Books that have a particularly important place in my memory: designersand…imo-vignelli[+] @designersbooks
As a designer, your life is spent looking at things made by others, and how you can improve it. It becomes your nature; it becomes you.
@peterhry Correct. To be clear, ‘macro’ meant entire cities and ‘micro’ meant things like spoons and cutlery.
Architects care for the macro while designers take care of the micro. Both affect our lives and both require the same discipline.
